Digitalization and artificial intelligence offer ample opportunities for the manufacturing industry. But how do you translate these technologies into concrete improvements in your company? During the Smart Industry event on November 5, 2025, you'll learn how productivity can be increased with digital solutions and AI applications.

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After a keynote by Rico Bakker, author of the book The Power of a Bad Idea, participants can take part in breakout sessions that focus on the applications of digitalization and AI within various business units, using a customer case.

Breakout sessions

The breakout sessions are as follows:

• Digital Supply Chain Integration – Marc Derks (Nextpact)
• Marketing and AI – Klaas Klunder (Bright Digital)
• Digital Work Instructions – Jasper Admiraal (Baseboard)
• Simple Application of AI in Production – André Gerver (Amsterdam University of Applied Sciences)
• Automated Handling – Alex Valkering (Total Productivity) with Jorn van Strien (Inventum)

Day programme

• 9.30 Walk-in with coffee and tea
• 10.00 Welcome by the Smart Industry Foundation
• 10.15 Keynote 1 – Rico Bakker (Author of The Power of a Bad Idea)
• 11.00 Breakout session round 1
• 12.00 Lunch and networking
• 13.00 Breakout session round 2
• 14.00 Breakout session round 3
• 15.00 Keynote 2 – Paul Venema (Heidenhain Netherlands)
• 15.45 Closing remarks and closing remarks
• 16.00 Networking reception

When and where

• Date: Wednesday, November 5, 2025
• Time: 9.30 – 17.00
• Location: Koninklijke Metaalunie, Einsteinbaan 1 in Nieuwegein

Registration

Register via the Smart Industry website:

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